Alaska Airlines Offers Early Boarding for Customers Wearing Russell Wilson Jersey

SEATTLE, Sept. 3, 2014 /PRNewswire/ — Customers wearing star NFL quarterback Russell Wilson's No. 3 jersey will be able to board early on Seattle-departing Alaska Airlines flights starting tomorrow. The promotion, which began during the team's playoff run last year, is good through the duration of the Seahawks' 2014 NFL football season.

"We're thrilled to kick off the 2014 football season by bringing back priority boarding for fans wearing the jersey of our 'Chief Football Officer' Russell Wilson," said Joe Sprague, Alaska Airlines' senior vice president of communications and external relations. "This year Alaska Airlines is hoping to bring even more blue and green to the skies. In addition to early boarding, we're making travel to away games a little more affordable for 12s who wish to join us in supporting our hometown team wherever they play."

Starting today football fans can follow Wilson and the Seahawks on the road this season and receive 10 percent off airfare to select away games.

Select away games include*:

• Sept. 14 game in San Diego
• Oct. 6 game in Washington, D.C.
• Oct. 19 game in Saint Louis
• Nov. 16 game in Kansas City
• Dec. 7 game in Philadelphia

To learn more, purchase tickets, and view news and videos about Wilson, visit www.alaskaair.com/gorussell.

These promotions are part of an exclusive multi-year partnership between Alaska Airlines and the Seahawks' star quarterback. Since being named Alaska's "Chief Football Officer" last December, Wilson has appeared at several exclusive events in Seattle, has been featured in four television commercials and had a plane dedicated in his honor. In addition, Alaska has supported a number of youth and education programs including the Russell Wilson Passing Academy, which provides inner-city and underprivileged youths an opportunity to attend football camp with the star quarterback.

Wilson and Alaska Airlines enjoy a relationship that began in 2013 after his rookie year in the National Football League. Wilson and Alaska have since teamed up to inspire youths to finish school and accomplish their goals. An event last summer— dubbed "Pledge It. Prove It. Take Flight"— attracted more than 600 students from 21 high schools in Western Washington, who heard from Wilson and employees of Alaska Airlines and its regional carrier, Horizon Air, about careers in aviation.

Alaska Airlines, a subsidiary of Alaska Air Group (NYSE: ALK), together with its partner regional airlines, serves 100 cities through an expansive network in Alaska, the Lower 48, Hawaii, Canada and Mexico. Alaska Airlines ranked "Highest in Customer Satisfaction Among Traditional Carriers" in the J.D. Power North American Airline Satisfaction Study for seven consecutive years from 2008 to 2014. Alaska Airlines' Mileage Plan also ranked highest in the J.D. Power 2014 Airline Loyalty/Rewards Program Satisfaction Report. For reservations, visit www.alaskaair.com . For more news and information, visit the Alaska Airlines Newsroom at www.alaskaair.com/newsroom.

Terms and conditions for 10 percent discount*: The discount code is valid for 10 percent off published base fares available on alaskaair.com only. Travel must originate from an Alaska Airlines city in Washington, Oregon, Idaho, Montana, Alaska or British Columbia to: San Diego from Sept. 11 through Sept. 16, 2014; Washington D.C. or Baltimore from Oct. 3 through Oct. 8, 2014; St. Louis from Oct. 17 through Oct. 21, 2014; Kansas City from Nov. 13 through Nov. 18, 2014; Philadelphia, Newark, or Baltimore from Dec. 5 through Dec. 9, 2014. The discount code applies to new travel only and flights must be ticketed by Nov. 30, 2014. Seats are limited and may not be available on all flights or all days. Fares are nonrefundable, are priced in U.S. dollars, and include all applicable taxes, fees and charges based on one-way travel. Foreign taxes, fees and charges to and from British Columbia are included in the fares shown, are based on the currency exchange rate effective Sept. 3, 2014, and are subject to change. Differences in fare and taxes, fees and charges apply to any changes made after ticketing. A $125 (USD) change fee per person applies to changes made within 60 days of ticketed travel.  Some flights may be operated by Horizon Air, SkyWest, or PenAir. Additional U.S. taxes may apply to itineraries involving more than one stopover or a stopover lasting more than 12 hours. Bag fees apply for checked baggage. Other restrictions— such as day of week and advance purchase requirements — may apply. Visit alaskaair.com/gorussell or call Alaska Airlines reservations at 1-800-ALASKAAIR for complete fare rules, checked baggage policies and more information.

SOURCE Alaska Airlines